Omnicom Corporate Responsibility
Website UX
Role: UX Designer
When: April 2017
Duration: 1 Month
What: UX architecture & design
Objective
Omnicom's companies participate in a substantial amount of charitable and social work each year. I was tasked with creating a site that could easily be updated to display case studies from the causes with which they had worked. These causes spanned across a number of categories, including education, community, people, and environment. I created templates that would work for all content throughout various sections on the site.
Working with other members of the team, we utilized card-sorting methods to organize case studies into buckets for each category: education, community, people, and environment.
Content
Wireframes
After the case studies for the site had been effectively bucketed, I moved on to creating wireframes. I created a template that would work for the different content of each case study.
With the exception of the environment category, which had fewer case studies and a unique template to display them, most content on the site could fit within one template.
